TouchKeyword $15,000 IRAP Doc
I am often asked about how difficult it was to get IRAP funding for the TouchKeyword project. For me, it was a 15 minute pitch and a one page summary (see below). Sounds simple right?… more
Are you clever?
I just finished reading Clever, leading your smartest, most creative people by Rob Goffee and Gareth Jones. These two professors at London Business School have done a great job distilling the talent of exceptional organizations… more
The One Reason Twitter Will Fail
There is no question that Twitter was the darling of 2009. Whole vocabularies that could fill a Twebster Dictionary were built up as people slathered and frothed their way to a social media hyper-frenzy. I… more
Got Aardvark?
<update> Aardvark made me an Aardvocate in August 2010. Not that I needed an excuse to promote their incredible product. Regardless, my shameless peddling has increased exponentially </update> In February 2010 Aardvark was acquired by Google. Right… more
7 Min SEO Tip – Keyword Research
There is no question that SEO is a complex topic. URLs, 404s, 301s, Google, Caffeine Updates, Yahoo is now Bing, Mobile strategy, local search, more acronyms that you can shake a stick at… and the list goes… more
Why Google Loses
This is part 2 of a series on Google. For the alternate take, read Part 1 – Why Google Wins Since its Launch in 1998, Google’s path to success has been seemingly uninterrupted and spectacular. When many… more
Why Google Wins
This is part 1 in a two part series about the future of Google. Read part 2 – Why Google Loses Google has been a part of most of our lives for the past decade…. more
3 Min SEO Tip – Url, titles and h1
Now that you have learned how to do keyword research and maybe even tested out a few of your keywords with a PPC campaign, it is time to start evaluating the content of your pages…. more
How To Run A 99Designs.com Contest
Crowd sourced design is one of the best uses of internet technologies that I have seen in awhile. And no one is doing it better than 99designs.com. Earlier this year, the crowd-sourcing contest firm won… more
3 Min SEO Tip – Local Search
Local Search Made Simple: 1. Register your business with Google 2. Get reviews Register with Google First step of any local search campaign is deciding on your keywords. Odds are its <your city name><your business… more
3 Reasons Why Soccer is the World’s Most Popular Sport
Besides Pele’s brief appearance for the New York Cosmos in the ’70s soccer has never been hotter in North America. Fresh on the heels of the World Cup comes the news that the world’s most… more